August 2020 - December 2020
Team:
4 UGA Advertising Students
My Role:
Situation Analyst & Tactics Executionist
Tools:
Adobe Creative Suite
Skills Applied:
SWOT Analysis, Storytelling, Brand Identity, Creative Brief
For my Brand storytelling class, we were tasked with creating a plan book for a local Athens company. Our group communicated with the owner of Nezda’s, a small dessert shop promising to serve love with every order.